My boss likes to joke that I am a niche of one — a PR guy who writes about military communication in a new media world.
Well, not so.
If you like the D-Ring, I recommend checking out the blog of my online friend Dr. Kaye Sweetser. She is an assistant professor of public relations at University of Georgia.
And did I mention she is an officer in the Navy Reserve? Who has deployed to CENTCOM?
For starters, you might be interested in her post about the Navy and YouTube. I have written about this subject before (praising the Sun Kings for compelling and organic video and blasting the Navy’s PR firm Campbell-Ewald for missing the mark on YouTube all together), but I think you’ll enjoy hearing about the issue from someone who is still on the inside.
At any rate, check her out. She is a great thinker and a leader with authority on naval new media.