Dang you, David Meerman Scott, for beating me to the punch on what the Air Force is doing in the world of social media.
Not only does he have a better, glossier and more professional blog photo than I do (left), but he also got the first interview that I know of with Capt. Faggard, USAF Public Affairs. I wanted to talk with him, but got beat.
Stupid day job is getting in the way of my unpaid pundit gig. (And for anyone from my company reading this, let me be clear that I’m only kidding.)
Oh well. At least if I was getting scooped it was by him. Damn fine post. Go read it.
And for corporate communicators, I’d definitely get familiar with the chart that the Air Force uses and Scott posts on his blog. It is a great template for judging how and whether or not to engage with bloggers:
Hey Steve.
First of all, it is snowing on your blog. Insane stuff. Talk about a scoop – its snowing in Boston as I write this.
Boy, I didn’t think that I was getting a scoop by speaking with Capt. Faggard. He followed me on Twitter, I thought it was cool, and reached out to him. The Air Force is indeed doing some really interesting stuff and in many ways has the corporate sector beat.
Keep up the good work – this is an excellent blog. Oh, and the photo? It was taken five years ago so I look a little more haggard these days.
David
All tongue-in-cheek, David. Thanks for stopping by. Like your blog too.
Great advice in that chart. We all should follow that process.
Capt Faggard is the right person at the right time. I call him about once a week just to talk shop and get ideas.
[...] response assessment chart and feedback from people such as David, Joey deVilla, Jeremiah Owyang, Steve Field, Matt McGee and others – Captain Faggard, Chief of Emerging Technology at the Air Force, revised [...]
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