Posted in PAOs on May 30, 2007 | 2 Comments »
I’ll be speaking at Fort Meade on June 11 to a group of students at the Defense Information School (holding down the new media front on a panel with two MSMers). I’m excited to be joining Scott Wykoff of Baltimore-Washington radio fame and Gina Cavallaro, who has made quite a name for herself at Army [...]
Posted in Advertising, Branding, Marketing, Public Relations on May 28, 2007 | 4 Comments »
Pronet Advertising Blog has a great pictorial showing the differences between marketing, public relations, advertising and branding:
Based on this, I would say that the military is good at marketing and advertising and lousy at public relations and branding.
Unfortunately, in an age where media consumers have the power, having a strong brand and good public relations [...]
Posted in Memorial Day on May 27, 2007 | No Comments »
The following is a great commentary written by Maj. Mike Nachshen, USAF, currently participating in the Training with Industry program at USAA (disclosure: USAA is an Edelman client and I have worked with Mike):
Soon it will be Memorial Day, and I’ll remember.
I’ll remember Eric. I’ll remember how even though I only met him two or [...]
Posted in Blogs on May 24, 2007 | 1 Comment »
Communication on the Iraq war seems to have been dominated by catch phrases. Consider: “Shock and Awe,” “Cut and Run,” “Stay the Course,” “We’ll stand down as they stand up,” etc.
So it is refreshing to find some very thoughtful discussion on the issue of Iraq in the blogosphere.
Check out my friend Jeff’s blog post, “The [...]
Posted in Bloggers, D-Ring, MySpace, YouTube on May 18, 2007 | 5 Comments »
The Pentagon isn’t trying to destroy the connectivity that Soldiers have with their loved ones, but rather preserve the information network during a time of war, a senior military official suggested to a group of bloggers (including yours truly) on a conference call yesterday.
Rear Admiral Elizabeth Hight, a Pentagon flag officer in charge of global [...]
Posted in DoD, Military, YouTube on May 16, 2007 | 2 Comments »
From Mashable:
The Military ban of YouTube and twelve other sites including MySpace, Metacafe, MTV, Pandora, Photobucket, and Blackplanet has caused quite a stir in the press, in the military and with the banned social networks themselves. YouTube now wants to meet with Pentagon officials in order to convince them to reverse their decision to block [...]
Posted in Army, New Media on May 15, 2007 | No Comments »
On the Army and new media:
“If they can’t blow it up or paint it green, they don’t get it.”
Funny. And, sadly, seems to be true.
Posted in Air Force, Internet, New Media, Web 2.0 on May 14, 2007 | No Comments »
The Internet is not a fad. It’s a powerful communication tool, and our worst enemies are well aware of that.
Too bad the Army is afraid of it.
– Chris Vadnais, USAF
Posted in MySpace, YouTube on May 14, 2007 | 7 Comments »
I find it ironic that Strategic Command is cutting off it’s nose to spite its face.
Not much of a strategy.
From Stars and Stripes:
Starting Monday, the Defense Department will block access to MySpace, YouTube and a host of other sites on official department computers worldwide, in an effort to boost its network efficiency.
Troops and families living [...]
Posted in YouTube on May 8, 2007 | No Comments »
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